Author, television host and bilingual social media influencer, Cathy Pedrayes is best known as TikTok's 'Mom Friend.' She developed the reputation after sharing a video about the random items she keeps in her first aid kit which prepares her for everything from eye punctures to diabetic emergencies. The video reached over 2 million views on TikTok and the comments flooded with "you're definitely the mom friend of the group.'
A personality trait she fully embraced as she shared more videos on TikTok gaining well over 100 million of views in the course of 2 months.
With her signature blue dress and pearls, Cathy's content includes safety life hacks, tech and cyber security.
Her content is inspired by city living, traveling, her Latina roots and her experiences being a new mom.
Find her on TikTok and Instagram: @CathyPedrayes
You can trust Cathy to partner strategically with your brand. In 2022 she earned a Master's in Communications where she studied public relations, social media and branding. She also has a background in journalism as she was previously working towards earning a Master's in Spanish Journalism and applies some of the same production techniques she learned to creating content for her social media pages. In addition, she has received training from Meta, TikTok and the WPP agency. This extensive educational background coupled with her experience in building an online community is what informs Cathy's holistic approach when selecting brand collaborations. She has partnered with brands to create content for social media campaigns as well as to represent them on television. She is deeply committed to her craft, community and can help your brand deliver.
To learn more about working with Cathy and her brand selection process, please click below to contact her manager.